

Media Buying / Negotiating
Insider Knowledge: It's about knowing the ins and outs of how media outlets operate, understanding the markets, the people (demographics) of that market, the details of spot placement and audience delivery. Our insider knowledge helps our clients gain the best placement, rates and all the extras that come with it! We don’t work for the media outlets – we work for you!
Research and Reasoning: All of our plans and strategies are grounded in marketing research and experience. Our media buys are about results. From promotions to placement, we know what works, and if it doesn't make sense for our client (regardless of what the numbers say,) we don't recommend it.
Local and Likeable: Not only do we live and work where we buy, we add a human element to the media buying. We like our media reps and they like us. Maintaining good relationships and having the experience and wisdom from working within the broadcast industry allows us to stretch your advertising dollar like no one else can.
MadDog Media Relations...It's just a better way to buy!